It can seem difficult to create a point of difference for your business. There are learned perspectives and attitudes that prevent us from seeing outside traditional viewpoints. However if we allow ourselves to be open to new ideas and ways of thinking, great success can be achieved through creativity in business.
Different is nothing to be afraid of, as Finbar OHanlan emanates in his daily life, as a musician and creative entrepreneur working with corporate boards and other entrepreneurs. His career experience with composing and technology has led him to speak to a variety of audiences and play in an array of bands, including The Cure and Limp Bizkit.
In today’s episode of Be The Drop, different is the new conservative, as Finbar explains risk and tears down the current paradigm of creativity in business. His experience in dealing with both the creative and corporate world gives him great insights into the blending of knowledge between the two.
“I will guarantee you one thing, by the time we’ve finished working together, you’ll be able to work with something different to what you had.”
Listen now to the full episode:
In this episode on creativity in business, you will learn:
- How disruption is a risk but disrupting is also risk-averse
- What a parallel universe pattern is
- How important soft skills are for the future of work
- Where you should invest your expertise, and how to improvise
- What it takes to be noticed by colleagues and your contemporaries
- Why dreams make great stories for yourself and your brand
- The liberating feeling of being yourself and presenting your authentic self
- Why different isn’t about ideas, it’s about processes and validation
“Without a process to validate ideas, they’re just ideas. If you present evidence to a board, they have to act on it; so knowing when to present information is key.”
Considering starting your own podcast? At Narrative Marketing, we deliver a full range of podcast production services. Or if you’d like help getting started to produce your own content, I also deliver podcast training programs.
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