3 Reasons Your Website Isn’t Appearing on Page 1 on Google [Training]

3 Reasons Your Website Isn’t Appearing on Page 1 on Google [Training]

July 11, 2018 | , ,

We all want to appear on page 1 on Google. But in today's digital landscape, you can't just create a website...

Podcast Insights from Pocket Casts Developer – Russell Ivanovic [Podcast]

Podcast Insights from Pocket Casts Developer – Russell Ivanovic [Podcast]

Pocket Casts is my favourite app for listening to podcasts, and I'm not alone. Recently listed by TIME as one...

SEO: What It Is, Why It’s Important & How It Works [Training]

SEO: What It Is, Why It’s Important & How It Works [Training]

July 4, 2018 | , ,

In small business, there's very little time for lunch, let alone getting the lowdown on the latest trends in online...

The value of video – are you accessible to your whole tribe?

September 7, 2016

We recently launched our Be The Drop Podcast and as part of this, we also filmed the interviews, instead of just recording an audio interview. Whilst we were at it, we took a number of photo’s as well! This may seem like overkill but it…

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3 ways to be a trustworthy tribe leader with Andre Eikmeier.

September 5, 2016

Almost everyone who has a business with an online presense talks about the importance of their community. But very few people are talking about ways to nuture their community or the role of community custodian and how important that is in doing great business online….

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Welcome to the Be The Drop Podcast!

September 1, 2016

Welcome to the Be The Drop Podcast! Through this podcast series, I will look to investigate ways in which successful communicators are sharing their brand narrative. I will explore how they go about creating genuine human connection. Through weekly interviews, I will share these learnings with…

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Persistence beats resistance – the making of a podcast

August 24, 2016

Taking the step from loving podcasts to actually creating one required investigation, education and a fair old dose of persistence! Be The Drop fuses together my passion for communication that connects with the exciting audio world of podcasts – my perfect match!  I am incredibly excited…

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Mission Statement, Purpose and Values – Corporate fluff or bare necessity?

The best communication is communication that is from the heart, whether that be in your personal relationships or in business. This can be quite difficult as a business with so many moving parts, people and idea’s about what the business stands for. Is what you…

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Should You Be Podcasting?

Podcasting has been around in a mainstream sense since 2006. However, the popularity of podcasts has soared in the past few years, meaning many more businesses and individuals have jumped aboard the podcast train – including us! In the excitement of launching our podcast “Be…

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Finding The Perfect Social Media Influencer

So you have an amazing product or service and you need to find everyone who doesn’t yet know they need you. Congratulations on getting this far, 90% of startup’s don’t! Now it’s time to find those social media influencers to create influencial content and help take…

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Bringing Back The Human Interactions That Connect Your Community

April 28, 2016

What does it mean to be human? What are the core traits that make us tick? How do we open ourselves to truly meaningful connection? Are you brave enough, or is your brand self aware enough, to expose your vulnerability and ‘be real’ with your community,…

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Selling by Compelling Storytelling

Do you remember when Starbuck’s came to Australia around 2000? Their communication strategy had big ads with a steam boat arriving and the message “We’re saving Australia from bad coffee!” There was clearly a lack of market research, and the result was shown with the…

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The Power of Dreamtime Story Telling

In a previous life journey, I lived in Broken Hill, located in remote, regional Australia.  My work with the Regional Writers’ Centre included various indigenous literacy programs. The national literacy levels of many of our indigenous Australians is low.  The students themselves described their feelings…

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