If you’re a small business owner or entrepreneur, you’ve probably typed into Google “how to run your own PR” at some point. Well, this podcast episode will help you answer that question. Former journalist and founder of O’Rourke PR, Rebecca O’Rourke is an expert in…

Sometimes in life and business, we feel like we want to change direction. But it’s only a niggling feeling, so we leave things as they are. “If it ain’t broke,” as they say, “don’t fix it.” I had that niggling feeling once. I had it…

Kylie Bishop has successfully founded and built two businesses. A problem solver by nature, 10 years ago she co-founded LBW co, to provide solutions around site contamination. She also solves problems for her clients through her second business, Incredible U, as a business consultant and…

The purpose of a strategic marketing plan is to map out the route to achieving your business goals with appropriate marketing tactics. It’s a fundamental building block in the growth of your business and will help you to: improve financial performance strengthen competitive position build…

If you want to achieve real business growth, a strategic and up-to-date marketing plan is one of your most powerful tools. In today’s episode of  Be The Drop, I talk about the WHY, WHAT and HOW of marketing strategy. I discuss why it’s likely to…

There are all sorts of ways to achieve your business goals and get stuff done. (We’re exploring these in our Goal Setting Program on Facebook – join us!) But if I had to choose one piece of business advice that was a total game-changer for…

Keeping on top of my small business accounting needs was something that used to cause me a lot of grief. Before I met Mitch Uzelac of MU Business Solutions and Edward Bernard of Formula Accounting, I often felt overwhelmed by the many tasks required to…

As part of the Setting Business Goals program we’re running in our Facebook Group this month, we chatted to successful entrepreneur and author Matthew Michalewicz on our podcast Be The Drop. Matthew spent two decades researching the steps people need to take to achieve business…

It was a huge pleasure to interview entrepreneur and author, Matthew Michalewicz, as I am a big fan of his book Life in Half a Second. Life in Half a Second is described as the first “fact-based” formula for achieving success in life and business. Based on…

We’ve told a few people about it so far and the feedback has been immense: Business owners are SUPER keen to join our 2018 program for setting and achieving their business goals. And why wouldn’t they be? A new year is a chance to evaluate…