In episode 295, I reflect on the very core and foundation of this podcast – what are the elements required to inspire and motivate others to join you in a course of action? The podcast title, Be The Drop is based on the saying a waterfall begins with one drop and through the nearly 300 episodes, I have interviewed a huge range of people to investigate this concept. The Be The Drop Manifesto, is a five step summary of the common elements that were repeatedly mentioned. Regardless of industry or business type, there was a frequent reference to some iteration of the steps I outline in this episode.


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