How and why to create a strategic marketing plan - Amelia Veale

How to Create Your Marketing Plan with Amelia Veale

If you want to achieve real business growth, a strategic and up-to-date marketing plan is one of your most powerful tools.

In this episode you will learn:

  • The critical benefits to creating and maintaining a marketing plan
  • Key data and insights that must be included
  • The importance of a compelling and detailed Executive Summary
  • Tips for kick-starting your marketing plan review

In today’s episode of Be The Drop, I talk about the WHY, WHAT and HOW of marketing strategy. I discuss why it’s likely to be your biggest asset for supporting business growth and I also give you a framework for reviewing or starting your own strategic marketing plan.

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Check out this episode!

Amelia Veale

Amelia Veale

Amelia is the Chief Storyteller at Narrative Marketing. She has a passion for improving brand connection for brands and their customers, through story.