Social media and business with Brent Hill of SA Tourism Commission

Brand Building, Social Media And Business – SA Tourism Commission

Plenty would say that social media and business have a reluctant relationship. But my podcast guest this week, Brent Hill, is a firm believer that brands should be as social as possible. And as human as possible.

As Director of Marketing at SA Tourism Commission, Brent Hill is committed to promoting Brand SA overseas and interstate. Two years ago, Brent took the job with the mission to eliminate people saying, “there’s nothing on in Adelaide.” Already, he has seen South Australia listed by Lonely Planet in the top 10 places to visit.

In today’s episode of Be The Drop, we discuss the importance of social media, essential strategies and metrics for successful marketing, and Brent reveals how South Australia is fast becoming a favourite tourist destination.

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Check out this episode!

Amelia Veale

Amelia Veale

Amelia is the Chief Storyteller at Narrative Marketing. She has a passion for improving brand connection for brands and their customers, through story.