Like me, Lisa Cook has always had a passion for business. Not only that, but she understands the role of storytelling in the boardroom. In fact, stories are an integral component of her boardroom training business, Get On Board.
As Lisa was joining organisational boards from a young age, she witnessed how little support there was out there for brand new board members with little or no experience. So she founded Get On Board to deliver online education and development for current and aspiring board members.
In today’s episode of Be The Drop, we chat ego attachment, the importance of having fun in the boardroom, and Lisa reveals how social media can be used to recruit even the top dogs…
“Theory is great, but experience is more valuable because it’s based on real stories.”
Listen to this episode to hear Lisa Cook discuss the significant need there is in Australia for boardroom training (and you can share this on Facebook!):
In this episode you will learn:
- The importance of storytelling in the boardroom
- Why board members must have a connection to the cause
- The relevance of social media to the boardroom
- Groups and associations to connect with in order join a board
- How stories (even bad experiences) can aid learning
“Stories make learning come to life. A lot of the best learning comes from the bad experiences!”
I loved chatting to Lisa about storytelling in the boardroom and why using real life experiences is such an impactful way to teach. Traditional conservative businesses can often discard storytelling as irrelevant to their industry, sector, or position. But the truth is that stories are the best way to disseminate information, regardless of context.
I can’t wait for the next installment of Be The Drop, to bring you more insights into the power of business storytelling. Everything we discussed in this episode makes sense to me. But does it makes sense to you? I’d love to hear your comments!
For subscription and channel details and links, scroll to the bottom.
The Be The Drop podcast is brought to you by Narrative Marketing, the Brand Storytelling Superheroes!
At Narrative Marketing, we’re passionate about super-charging your business through the power of storytelling.
Get in touch – or click the banner below to start your journey to impactful marketing and communications.
SUBSCRIBE to the blog here using the ‘unlock my storytelling superpowers’ form on the right!
SUBSCRIBE to us in iTunes here (Android users can access via the free app ‘Podcast Addict’).
SUBSCRIBE to us in YouTube here –> get the full interview video plus behind the scenes, bloopers & more!
CONTACT US at firstname.lastname@example.org.