Latest News

Business Storytelling To Drive Sales – Kylie Bishop [Podcast]

Kylie Bishop has successfully founded and built two businesses. A problem solver by nature, 10 years ago she co-founded LBW co, to provide solutions around site contamination. She also solves problems for her clients through her second business, Incredible U, as a business consultant and mentor.

Kylie is a Telstra Women in Business Awards winner, a mother of 5 and a firm believer in the value of business storytelling to positively impact your bottom line.

In today’s episode of  Be The Drop, we reflect on the importance of reflection, discuss top tips for building a company, and Kylie reveals how to make sure you don’t become owned by your business.

Join our Facebook Group to check out our free goal setting program.

Business Storytelling with Kylie Bishop

“I’m a true believer that anything is possible. ‘Incredible’ is a choice.”

Listen now to this podcast episode to hear Kylie’s thoughts on the importance of business storytelling (share this on Facebook!):

In this episode you will learn:

  • The importance of regular reflection and reevaluation
  • How to take stock strategically
  • The role of team building to your business strategy
  • The balance of planning vs. flexibility
  • How storytelling leads to more sales
  • How to build business through relationship marketing

“Monday is my favourite day of the week because it represents the opportunity represented by the rest of the week.”

(Tweet this!)

It was great to hear the story of how Incredible You began – Kylie is a great storyteller! No wonder she won the Telstra Women in Business Awards. Like me, she is a great believer in storytelling. Sharing stories makes businesses stronger. And ensuring your team understand the business story is one of the most important aspects of building a business.

Whetted your appetite? Join our business Facebook Group for support & resources. 

I can’t wait for the next installment of Be The Drop, to bring you more insights into the power of business storytelling. Everything we discussed in this episode makes sense to me. But does it makes sense to you? I’d love to hear your comments! 

For subscription and channel details and links, scroll to the bottom.


Amelia xx

The Be The Drop podcast is brought to you by Narrative Marketing, the Brand Storytelling Superheroes!

Want more business storytelling tips and tricks, or how to’s to help you do your job?
We release new content each week!

SUBSCRIBE to the blog here or by using the ‘storytelling superpowers’ form on the right.

SUBSCRIBE to the Be The Drop podcast in iTunes here (Android users can access free via ‘Podcast Addict’).

SUBSCRIBE on YouTube here for the full interview video, behind the scenes, bloopers & more.

CONNECT with us on Facebook, follow @be_the_drop on Instagram or Twitter.


Share this:

» Need Marketing Support? We've Got Exclusive Birthday Special Offers!...

About the Author: Amelia Veale

Yes! Help me unlock Storytelling Superpowers!

Sign up to receive our latest blog posts, interviews and top tips to super-charge your brand storytelling.