This week’s episode was recorded LIVE at the Adelaide Podcast Festival. Now in its second year, the festival is getting bigger and better. I was thrilled to again participate in a LIVE podcast recording at the Festival and was joined by the rambunctious Steve Davis of The Adelaide Show podcast.
A big shout out to the awesome live audience for their support and for sharing their hilarious poo stories with us (you’ll need to listen to find out what I’m talking about) I also have a quick chat with the event organisers Liam + Andy from the Auscast Network as well Andrew + James from Rooster Radio Podcast about why the Adelaide Podcast Festival is an important event for both podcasters and fans alike.
In today’s episode of Be The Drop, Steve and I discuss the current state of communication and look at why audio is such a powerful marketing channel. We review Facebook’s recent algorithm change and discuss how traditional media is merging with new media in current communications.
“The secret to success in life is an ability to communicate well.” Steve Davis, The Adelaide Show
Listen now to this podcast episode to get awesome tips on how to do your own PR (share this on Facebook!):
In the Adelaide Podcast Festival episode you will learn:
- Why podcasts are such a powerful communication platform
- How to get your business messages heard
- Why you should be a podcast guest
- How my goal setting episode with Matthew Michalewicz was a turning point for Steve
- The merging and blurring of traditional and digital media
“There’s one thing worse than being talked about, and that’s NOT being talked about on a podcast!”
It was such a pleasure to again participate in the Adelaide Podcast Festival. If you would like to learn more about podcasting – let me know! We’re looking to produce a range of tips for beginner podcasters and would love to know the details you’d like more help with.
I can’t wait for the next installment of Be The Drop, to bring you more insights into the power of business storytelling. Everything we discussed in this episode makes sense to me. But does it makes sense to you? I’d love to hear your comments!
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